About Purina Pro Plan Vet Direct
Pro Plan Vet Direct is a free program that gives your clinic effortless earnings* while offering clients home delivery on Purina Pro Plan Veterinary Diets & Supplements and other products. Clients will love exclusive savings and auto-ship options. You’ll love the reduced clinic inventory and increased compliance.
How It Works


Register Your Clinic
- Visit our Get Started page
- Use the clinic ID and one-time code provided by your Purina Veterinary Sales Consultant
- Clients use your clinic ID to create their accounts as well


Benefits Beyond Home Delivery
- Effortless earnings for your clinic*
- Free shipping and promotions for clients
- Convenience and customer support for everyone
*With Purina as the direct seller, participating clinics receive earnings on the sale of products calculated to equal their margin, without ever taking title to or possession of the products.
For Questions

